New Trade Show Design

Author: Jacobo Krauel
Pages: 300
Format: 280 x 280 mm
ISBN: 978-84-96263-46-8
Price:
Ref.: 179

Sinopsis, this book features a comprehensive selection of trade show
stands created by
outstanding international architects and designers, who
have transformed this extraordinary face of retail design
into a fully-fl edged art. Each one of the projects included
in this volume has been carefully chosen according to a
criterion of originality, creativity and innovation. Full-color
glossy photographs, rigorous graphic documentation,
and explanations by the authors themselves accompany
the selected stands. All of this, combined with detailed
descriptions of how the design processes developed, make
this work an exciting and essential tool for architects, designers
and students, as well as for all professionals wishing
to extend their knowledge in the fi eld of retail space
design and the architecture of trade show stands.

Jacobo Krauel, renowned architecture critic and expert, is
the founder of the Malegro Award in Architecture. He is
the author of the seminal book, Sustainable Architecture:
Low-Tech Houses, as well as over a dozen titles focusing
on the latest trends and applications in today’s architecture.
He currently resides in Barcelona, where he is researching
the work of Gaudí.