Applied Calligraphy & Graphic Design

Author: Marco Campedelli
Pages: 252, hard cover w/jacket
Format: 220 x 202 mm
Images:
ISBN: 978-84-96969-87-2
Price:

This book offers a collection of graphic projects which feature calligraphy and hand-crafted graphics in general as the exclusive or primary medium for communication.
Calligraphy differs from computer graphics because of its quality and unquestionable originality. An inscription carried out by hand communicates so much more than a standard typography.
This volume presents a collection of inscriptions, titles and signs found in work in diverse commercial sectors, such as packaging, fashion, the publishing industry and graphic advertising in general. An international line-up of twenty-three professional calligraphers (including Italian, Spanish, Argentine and Swiss calligraphers) have contributed to the featured projects, all clearly divided into different subject areas.

Marco Campedelli, is a teacher of Graphic Design and Calligraphy. He graduated in Advertising Graphics in the “L’Ateneo” Institute of Milan (1994). In 1996 he founded the Homing studio with Federica Negroni. Since 1999 he has worked as a freelance designer with various advertising agencies in Verona and Milan. He specializes in wine design, wine bottle label design, editorial graphics and interior design, as well as participating in personal and group exhibitions in Italy, Spain and Belgium. Since 2006 he has been the director of the Italian Calligraphy Association, with whom he has collaborated since 1997. Today he lives in Verona (Italy).